Instead of getting a deal for yourself, start giving deals to your customers. Coupon code campaigns should be a standard part of your overall marketing strategy. They are great for generating traffic, building lists, and getting orders.
We all love getting a good deal. You do. I do. Your customers (new and existing) do. We make buying choices all the time based on how we measure the depth and value of a deal.
When used rightly, everybody wins. In fact, that’s how Dictionary.com defines a DEAL: “An arrangement for mutual advantage.” The advantage to your customer is SAVINGS. The advantage to you is REVENUE.
Using coupon codes is a smart, simple way to grow your business. People love coupons. That’s why you are going to love using them to increase your business revenue.